Kia Pro Cee’d GT UK Launch.

Working on behalf of a leading UK agency, I designed all digital launch comms for the new KIA Pro Cee’d GT launch.

Designed for the skip-intro generation the ‘skip the boring bits’ concept allowed the user to skip to the best bits of content based on personal preference. I created all conceptual design, typographic & graphical styling, and produced a fully responsive, parallax scrolling site. All launch collateral followed the ATL creative supplied by KIA’s lead brand agency, Inocean.